The ancient Greeks carried wine to France, Italy, and the Black Sea, celebrated at feasts and festivals;
worthy, as a sacrifice to the gods, wine was the drink of choice.

"...Wait a moment while I fetch you some mellow wine, so that you may first make a libation to Zeus and the other immortals and then, if you like, enjoy a drink yourself. Wine is a great comfort to a weary man..."

[Hecabe 1, Queen of Troy, to her son Hector 1. Homer, Iliad 6.260]